Today there are over 2.3 billion people active on social media. They’re sharing content and images, and employers are watching.
Budget. It’s a word that invokes mixed emotion. The most common emotion: stress. Budget the right way and you stand to save and hopefully make money. Budget the wrong way, and well, you’re in the hole. No wonder advertisers feel pressure.
Interactive scrolling is one of the most polarizing design styles out there. Some people swear by it and some people hate it.
That’s right, lead lists suck. Too many marketers look at lead lists as “necessary evils.” But I’m here to tell you there’s a better way.
Pay per click marketing is a valuable tool to have in your advertising arsenal. By displaying PPC ads of your business on mobile devices and desktops, you have the ability to target consumers wherever they go. Consumers will see your ad, and hopefully click on it. While clicks cost money, they’re an investment that will -- if done successfully -- pay off with a conversion or a sale.
For advertisers and brands, search engine marketing (SEM) and search engine optimization (SEO) have been the tried and true methods of reaching customers on the internet.
Video builds an emotional connection by bringing your brand to life. In fact, Axonn Research found 7 in 10 people view brands in a more positive light after watching interesting video content from them.
What? What is… what is this thing? PPC?
Businesses are always searching for ways to cut costs and overhead. If there is a way your business could potentially save more than $590 billion, your company would be foolish not to implement that method. So, why aren’t more companies integrating systems with APIs?
Advertisers know pay per call advertising delivers a higher success rate for closing and converting leads than other methods (e.g. pay per click). An integral part of pay per call’s success is its ability to deliver a quick response. Consumers -- to the tune of 75% -- appreciate they can pick up the phone and get a live person to complete an order or provide a solution. And a popular option for connecting those consumers to the right person is warm transfers.