eZanga Blog

If something is dirty you tend to avoid it, right? Unless it’s some delicious dirt pudding, no good can come of it. So, you’d think dirty call numbers would strike fear in the hearts of marketers.

You’re immersed in your everyday work when you overhear someone in sales say, “I keep receiving the same question from potential clients, ‘What is the inverted traffic pyramid?’”

Not too long ago, I was walking outside of Walmart and per usual couldn’t remember where I parked. As I looked around for my car, I noticed every car had a piece of white paper on their windshield.

It’s a fact: people like pictures. Before we invented the written word, we humans were recording our stories as drawings on cave walls.  

One, two, Trump is coming for you...

When a big brand comes a-knocking, and the numbers are right, the temptation to “sell out” may be too irresistible to resist.

Although society has transitioned to all things digital, customers still seek interaction with a business when they’re deciding to buy a product. So, they pick up the phone and hit dial.

In theory, social media automation sounds good. Less time spent scrolling, and more time spent working. No more spending hours on social media building engagement, generating leads, or growing your followers; just set and forget. Imagine what you could do with all that extra time?

Need help driving sales for your ecommerce store? With the right tools, you can enhance your sales strategy and get more people to buy from you.

Sitting at home with a glass of wine, and your eyes glued to a screen (e.g. smartphone, tablet, or TV), has become a common way to spend leisure time. And personally, it’s my favorite way to relax.

A lot of people think pay per click campaigns are a quick and easy way to get conversions on a limited budget. However, not all PPC campaigns work the way they should. Many times, money’s wasted as poor traffic and unqualified leads click your ads but fail to convert.