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How Colors Affect Conversions [Infographic]

By Brittany Berger, March 25, 2014

People often overlook how important psychology is to marketing. But something as seemingly inconsequential as color can be the deciding factor in something like a call-to-action. Certain colors invoke certain feelings that will influence a buyer's behavior.

10 Unexpected Places You Can Spend Bitcoin

By Megan Ingenbrandt, March 18, 2014

According to Forbes Magazine, the best investment you could have made in 2013 was to invest in Bitcoin. The use of Bitcoin has seen tremendous growth in the past year. It can now be used to purchase a wide array of goods. And with a current exchange rate of one Bitcoin being roughly equal to $612 USD, it's easy to see that this new exchange isn’t going anywhere.

5 Reasons a Website With Video Is a Website With Power

By Brittany Berger, March 13, 2014

Does your company's website have a video on it? It doesn't matter if it's on your home page, a product or services page, or a single blog post. Even if you have a single 15 second video, your website is more powerful than most of the others out there.

Content Marketing Like a Journalist

By Savannah Marie, March 11, 2014

Content marketing and traditional journalism may have more in common than you think. Journalists are, after all, storytellers—even if the stories they tell happen to be true. Therefore, the success of any journalist depends on their ability to package their stories in a way that has massive appeal to as wide a variety of readers as possible.

5 Traits of the Most Engaging Blog Posts

By Ryan Kettler, March 06, 2014

If you've ever blogged before, whether it be for personal use or for your business, you know how challenging it can be to engage your visitors. I know this firsthand. If you have a small audience or a “boring” product/service, it makes it even more challenging.

Everything You Need to Know About Bitcoin

By Brittany Berger, March 04, 2014

You may not know this, but we're really excited about the places Bitcoin is going (no, it won't fall along with Mt. Gox). A few months ago, we kicked off the new year by launching a new site that included Bitcoin integration through Coinbase.