It’s a big day for us here, and we couldn’t be more excited. Today, we’re celebrating 11 years of eZanga.com! To celebrate, we thought it would be fun to take a trip down memory lane, and revisit some awesome eZanga memories. Before we get into all that, let’s start with a little background.
Are you holding on to your seat? Because Google's got the SEO world spinning again. A few days ago, they began rolling out version 4.0 of the Panda algorithm, basically at the same time as they're also rolling out an update of their payday loans algorithm that targets spammy keywords and queries.
Quantitative studies, research, and surveys are essential tools to measure the success of a corporation. Sometimes they're used strictly inside the brand, and other times the research or information analysis is published and shared. Regardless of the purpose for data collection, people tend to respond to the data when it’s represented in a visually appealing way (click to tweet). That's what's known as analytical storytelling.
Content marketing is kind of perfect for small businesses (Tweet this). With content marketing, you pay for the man hours and you pay for the tools. With so many other marketing methods, there are other fees to consider. So it's a good thing that content marketing is quickly becoming the center of marketing strategies for companies of all sizes. It just might get easier to compete with that one company who has more marketing employees than you total employees.
Today marks a week that’s important to us at eZanga. It’s the start of National Small Business Week, an entire week dedicated to honoring the contributions small businesses make throughout the country, like creating jobs or stimulating the economy.
Building your website authority using high-quality content and relevant backlinks from your co-marketingpartners is one of the most impactful tactics you can perform as a marketer.
You may remember us asking you to vote for us as a “Best Place to Work” on social media earlier this year. Well, we have great news! eZanga.com was named as a finalist on The North DelaWHERE Happening List – Best Places to Work 2014! We’re really excited to have gained recognition in this category because we all loveworking here!