“Be careful what you post on social media!”
People often think content marketing will promote itself. Phrases like “content is king” are thrown around, but good content isn’t enough if no one sees it.
“Click fraud” is a dirty word that brings up connotations of malice and dishonesty. You may think you know what it is and how to prevent it. But you may be wrong (or partly wrong).
This month’s Employee Spotlight focuses on Eli Martin, our Director of Sales. Eli is near and dear to us here at eZanga, so when his time for the hot seat came, we were eager to get started. Whenever Eli isn’t working with his account managers, he can be found talking to our CEO, which is exactly where we found him the other day.
Maybe you are just dipping your toe in, or maybe you’re in the deep end. Either way, you’ve found yourself in the affiliate marketing pool. Now you want to take it to the next level. Your content is good, but you know it can be great. Where do you start?
We need to talk. I know this may come as a shock, but there's more out there. No, hear me out. Are you getting the results you want from Google AdWords? Have you even thought about AdWords Extensions?
It may be cold outside, but that won’t stop us from giving a warm welcome to our latest interns.
If you’re trying to make connections on LinkedIn, there’s no doubt that you want to make a good first impression. Whatever you say in your invitation will be the first communication you have with future contacts, so make it count.
We’ve already celebrated Halloween and Thanksgiving; but there’s something special about the winter holidays that make you feel all warm and fuzzy. Last month we celebrated the most wonderful time of the year! There was a certain chill to the air, and the east coast had been hit with its first taste of wintery goodness.
We talk a lot about search advertising here on the eZanga Articles, but what about display advertising? Is it a good choice for your company?
Resolutions are a funny thing. This time of year, many give it the good ole’ college try and commit to losing that last 15 (okay, 20) pounds, cut back on buying those cute shoes, or even go for that big promotion. We make resolutions, and sometimes break them. And it’s okay if you do too, we won’t judge you.
With PPC advertising, a game plan can really come in handy. At the same time, it can be confusing to know where to invest your time and money. With all of the different search engines and social media platforms that are available for advertising, some confusion is inevitable.