eZanga Blog

Search
Connect

Get New Posts via Email

Become a Contributor

Click below to apply to write for eZanga.

Apply Now

What You Need to Know About Marketing Personas

By Melissa Duko, May 23, 2018

Wouldn’t it be amazing if all customers were like Flat Stanley? One-dimensional and fit into a one-size fits all envelope?

GDPR: What Publishers Are Worrying About

By Melissa Duko, May 16, 2018

The deadline for General Data Protection Regulation (GDPR) will be here in just a few days. By now everyone is familiar with how GDPR’s regulations are going to impact them, but what many may not realize is how much of the burden will be put on publishers.

How to Make a Brand Style Guide

By Alana Domingo, May 09, 2018

In digital marketing (and marketing in general), brand identity is everything. How else are you supposed to stand out from all the other brands clamoring in your niche? But sometimes, staying true to your brand can be hard, especially when you’re constantly creating tons of content.

How to Create a Bangin' Online Portfolio

By Melissa Duko, May 02, 2018

Having a digital portfolio has become more than just a novelty. It’s evolved into a requirement when applying for a new position, particularly one in a creative field. Content writers, graphic designers, and digital marketers are all required to submit samples as part of the job application process.