For content marketers, freelancing can be a great way to make additional income on the side. You can freelance for just about any industry, so long as you avoid any non-compete issues.
There are many different KPIs (key performance indicators) to choose from when measuring how well your pay per click (PPC) campaign is doing. A lot of PPC managers use the same common KPIs to measure their success, including click-through rate, cost per click, total spend, and total clicks.
Digital brands looking for help with paid search marketing have several PPC agency options to choose from. Some agencies will solely manage a brand’s AdWords account. Others will design landing pages. And there are even agencies that will handle social media and omni-channel marketing strategies.
So, you want to take the leap from blogger to ecommerce entrepreneur. Great! Monetizing your passion is a smart move. And it’s never been easier to set up your own ecommerce store thanks to the abundance of do-it-yourself platforms, with some costing as little as $10/month.
Last year it was Hurricane Harvey, this year it’s volcanic eruptions in Hawaii. No matter where you live, there’s the possibility for a natural disaster. And a catastrophic natural event can leave your business reeling. According to FEMA, 40 to 60% of small businesses never reopen after a disaster occurs.