So, you want to take the leap from blogger to ecommerce entrepreneur. Great! Monetizing your passion is a smart move. And it’s never been easier to set up your own ecommerce store thanks to the abundance of do-it-yourself platforms, with some costing as little as $10/month.
You’ve probably heard the saying, “If you do what you love, you’ll never work a day in your life.” Having a career you’re passionate about isn’t going to magically turn every day into a tropical vacation, but pursuing a job you love will positively impact your life. The more you love your job, the harder you’ll work at it. Happy people tend to earn higher salaries, and we can only assume these people are happy, in part, because they genuinely enjoy their jobs.
Influencer marketing is huge. With brands trying to target a digital and social media savvy generation, it's becoming more common for brands to advertise with influencers. Rather than placing ads on pages where they might not be acknowledged, advertisers are taking to social media to promote their products.
When it comes to designing a landing page, even well-known companies have been known to miss the mark from time to time. Unfortunately major landing page mistakes like boring titles, too much clutter, or adding multiple calls-to-action can deter potential customers from converting.
It seems appealing to gain hundreds to thousands of followers for just a small price and a short waiting period. We all want more followers, right? But buying followers is not the smartest (or most beneficial) way to build your brand. Websites that sell these so-called “followers” are sketchy and aren't worth the trouble.
Pay per click ads and their landing pages are a lot like runways. Let’s say a user (plane) searches online for coffee beans (destination). A PPC ad appears and the user clicks, initiating take-off. Where they arrive next is the landing page (runway).
When you’ve got a great product, it can be tempting to want to show the world your pay per click ads. But the reality is not everyone will like your product. (Sorry, truth hurts.) And when you’re a small business with a tight budget, you don’t want to waste valuable digital marketing dollars on consumers who won’t bite.
HTML is a simple form of coding that is especially useful for bloggers. Whether you’re a top blogger, or are just considering joining the world of blogging, it helps to know the basics of HTML coding. Many non-bloggers don’t realize that code is an important aspect and key to having a successful blog.
When was the last time you opened up your Google app on your smartphone and searched for a business around your location? Chances are, you’ve done it multiple times in the past week. Whether you searched for the phone number of your local florist, looked up the address to the car wash down the street, or checked the business hours of a diner near you, you made a local search.
Maybe you’re familiar with pay per click advertising, or maybe you only know the phrase because you clicked on this article. Whether you’re an expert or a beginner, everyone should know the basics of pay per click along with the pros and cons.