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Brooke Oliveri

Brooke Oliveri is a former eZanga Content Marketing intern. She enjoys getting creative with her hands and her writing, as well as taking long bicycle rides and binge watching her favorite shows on Netflix.

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Nurturing the Branches of Your PPC Tree

By Brooke Oliveri, January 07, 2015

With PPC advertising, a game plan can really come in handy. At the same time, it can be confusing to know where to invest your time and money. With all of the different search engines and social media platforms that are available for advertising, some confusion is inevitable.

What's in a Keyword?

By Brooke Oliveri, October 17, 2014

In the world of PPC advertising, keywords are pretty important. But what are they? And why are they important to an advertising campaign? Well, let’s find out.