eZanga Blog

Colleen Eakins

Colleen Eakins is a freelance graphic designer that approaches design from a marketing perspective. According to her, "anyone can make a pretty picture, but is it effective?" Colleen's designs answer that question with a yes. When she is not busy saving the world from bad kerning, she enjoys going for a run (trot), playing with her dog and staying active. You can see all that she is up to on Twitter (@ceakinsdesign) and Instagram (@ceakinsdesign).

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What’s Better Than a Business Card? A T-Shirt

By Colleen Eakins, October 20, 2014

Networking can be a great way to meet new professional contacts. Typically, you attend an event like a mixer, chamber meeting, or conference and hand out business cards to the people you meet. At the end of it all, you’re left with a pile of business cards with no memory of the faces that went with them.

How to Rebrand Yourself: The Miley Cyrus Way

By Colleen Eakins, August 04, 2014

Love it or hate it, Miley Cyrus is smart. I have to admit that I didn’t know much about her prior to last year (2013). When Hannah Montana came out, I was just beyond the age demographic the show was targeting. I vaguely knew what the show was about, but I was very aware of its popularity. So, when she suddenly became a topic of conversation, I rolled my eyes and thought, “another child star gone bad.”

Are You Branding or Being Branded?

By Colleen Eakins, July 02, 2014

“A personal (brand) is more than just a creative name, cute logo, or a complimentary card; it's a promise of value, it's a distinctive voice, it’ s a core message, it's passion driven by purpose, it's a positive impact that creates an impression.” – Bernard Kelvin Clive