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Video Marketing Strategy: Content

By Lisa Quinn, January 27, 2012

The second part to our video marketing series discusses content.

eZanga Named SmartCEO Future 50 Company Second Year in a Row

By Lisa Quinn, January 12, 2012

For the second year in a row eZanga.com has been named one of SmartCEO's Future 50 companies in the Greater Philadelphia area. The Future 50 awards recognizes the area's 50 fastest-growing companies based on employee and revenue growth over the past three years. The impressive group leads companies that boast $10 billion in collective revenues and manage more than 55,000 employees in the Greater Philadelphia area.

Online Marketing for Small Business: In-House or Outsource?

By Lisa Quinn, December 16, 2011

The last few weeks, we've been discussing the need for small businesses to not only be online, but how to be visible to their target audience. We uncovered ways to make a site 'search engine friendly' through SEO strategies, so naturally the next step is to actively drive traffic to your site through online advertising. Now that we know it's imperative to incorporate online advertising, the only question is..should you hire someone in house or outsource a company that specializes?

Online Marketing for Small Businesses: 5 Tips for Website Content

By Lisa Quinn, December 09, 2011

Last week eZanga discussed the importance of small businesses being connected online, despite the usual grumbling of 'word of mouth' clientele. Today we'll talk about how to get started with 'search engine friendly' content, also known as Search Engine Optimization (SEO).

Introduction to Online Marketing for Small Businesses

By Lisa Quinn, December 02, 2011

Almost every business should know the importance of online visibility today (hopefully). With search engine marketing, social proof, and social media marketing, you can't help but wonder how smaller 'mom and pop shops' should be tapping their marketing resources online, especially with their heavily word of mouth customer base.

Cyber Criminals Hijacked 4 Million Computers: How to Prevent Click Fraud

By Lisa Quinn, November 16, 2011

Last Wednesday the FBI released an indictment describing an international conspiracy conceived and carried out by criminals working primarily in Estonia and Russia. The defendants successfully hijacked at least 4 million computers in 100 countries, including over a half a million in the United States which comprised of computers in businesses and government agencies such as NASA.

eZanga Makes Lead411 Technology 200 List

By Lisa Quinn, October 26, 2011

For the second year in a row, eZanga has made Lead411's list of Top Technology companies in the nation coming in at number 97, higher than last year's ranking. Usually an extended 'Top 500',  Lead411 has focused only on the top 200 companies this year.

How to Optimize Your PPC Landing Page

By Lisa Quinn, October 03, 2011

Pay per click (PPC) landing pages are probably one of the most critical touchpoints within your online advertising campaign and possibly your sales process. It's the very first thing your searcher sees --- so let's face it, you have to get it right. Here are a few quick tips to optimize your landing page performance.

eZanga CEO Rich Kahn Included in Philadelphia Smart100 Book

By Lisa Quinn, September 23, 2011

Last night was the unveiling of Smart CEO Magazine's first Philadelphia Smart100 book.  The highly anticipated Smart100 soiree was held at the Phoenix Penthouse located at 16th and Arch Street, Philadelphia, PA . eZanga CEO, Rich Kahn is featured on page 47 where it outlines his leadership, character and entrepreneurial sense.

Fourth Straight Year on Inc. 5000 List for eZanga.com

By Lisa Quinn, August 25, 2011

Inc. 500|5000 released their 2011 list of ‘Fastest Growing Private Companies in America’. For the fourth year in a row, eZanga.com has been included on this prestigious list. Rounding in the top half of the 5000 ranks the company came in at number 1171 overall. Within the Greater Philadelphia Metro Area, eZanga placed 35th and ranked 117th within the Advertising and Marketing industry.

eZanga CEO Named Top 100 Small Business Influencer Champion

By Lisa Quinn, August 24, 2011
With 520 nominations and over 125,000 votes the top 100 Small Business Influencer Champions 2011 list was announced, and eZanga.com's CEO Rich Kahn was included! The list was a collaboration of five categories--Leaders (which Rich was nominated for) Gurus, Corporations, Journalists, and News Outlets. Congratulations again to our CEO and everyone who was nominated and a special thanks  to the eZanga community for their votes and support.