When a company decides to invest resources into digital advertising, it’s a smart move. But deciding to do digital advertising is just the first step. Digital advertising is a broad umbrella term. There are many subsets or types of advertising: pay per call, pay per click, and display.
Content marketers create and share content to attract and convert customers. You know who else produces content to attract (and inform) their audience? Journalists.
“I’m going to need those TPS reports...”
Cable companies are doing a great job of offering their customers TV access on-the-go. Scream Queens, Big Bang Theory, American Horror Story, are all at your fingertips. But 24/7 TV access wherever and whenever isn’t easing the pain of rising cable and satellite TV costs.
Since hitting their milestone 10th birthday last year, it appears Twitter’s days as a standalone entity are numbered. The platform is lagging, both in sales and growth, and not even President Donald Trump’s tweet rants can save it. Despite 300+ million users a month, their numbers can’t compare to other social giants like Facebook with its 1.6+ billion monthly users. And while they make $500+ million a quarter, Twitter’s stock has plummeted, too.
Brands recognize the value in personalization. Connecting with your audience on a tailored level, boosts brand loyalty and consumer engagement.
Ticketmaster’s terrible reputation is nothing new. All you need to do is Google “Ticketmaster” and you’ll see one-star ratings and angry reviews galore.
The beginning of the year is a great time to revamp your professional LinkedIn profile. Updating your headshot and content to reflect your current position and skills ensures employers and clients are seeing the most recent and best version of you.
With 467 million members, LinkedIn is the world’s largest professional networking platform. Yet, some individuals still think they don’t need a LinkedIn profile.
Happy New Year! The hustle and bustle of the holidays may be over, but we still have one more gift for you to unwrap.
For many of us, we’ve never been so glad to see a year end. 2016 has been a roller coaster of emotions to put it lightly. Harambe, the election, Alan Thicke dying. We’re ready to archive this year.