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How to Effectively Manage Micro-Influencers

By Shane Barker, June 13, 2018

Micro-influencers are a hot social media marketing trend. Collaborating with them can give you significant engagement without burning a hole in your pocket. By having a tighter number of followers (e.g. 1,000 to 50,000), this type of influencer is able to create stronger and more personal connections than a celebrity influencer who has 1 million plus followers.